Certified Enterprise Product Leader (CEPL)

Unlock the art and science of enterprise product leadership. Elevate your skills to drive business value, strategic alignment, and customer-centric innovation with our CEPL certification course.

pexels alexander suhorucov 6457515 min | product leader MASSIVUE

About this course

Welcome to the Certified Enterprise Product Leader (CEPL) course, where you’ll master the art of driving business value and strategic alignment through product leadership. This advanced certification empowers Chief Product Owners, Senior Product Owners, and Senior Product Managers to enhance their skills. Explore the journey of value creation, enterprise governance, and strategic alignment. Learn to track business value, apply adaptive planning, and prioritize customer-centricity. Gain expertise in building the right products, reducing waste, and leading product fit. Join us in this transformative journey towards becoming a role model for product leadership excellence.

Course curriculum

The Enterprise Product Leadership Craft
Key Leadership Characteristics
Key Expectations
The Enterprise Product Management Team
The Team Purpose
Understanding Vision And Strategy
Vision And Strategy Examples
Creating Vision Exercise
Defining Product Strategic Outcomes
Creating Strategic Outcomes
Aligning Outcomes To Roadmap
Understanding Enterprise Value
Dimensions Of Value
Value Alignment Approaches
Embedding Customer Value, Innovation, And Sustainability With Enterprise Strategy
Driving Customer Value
Approach To Innovation
Embedding Sustainability
Articulating Value
Approaches To Articulate Value
Creating Value Statements
Decision Making For Value Delivery
Decision Frameworks
How Might We? Group Exercise
Understanding Metrics And Outcomes
Metrics Overview
Aligning Metrics And Tracking Approach
Enterprise Dashboards
Enabling Product Lifecycle
Engagement Touchpoints
Goveranance Touchpoints
Being A Role Model For Value Delivery
Uncovering Hidden Challenges Through Empathy And Trust
Building Your Legacy
Certified Enterprise Product Leader 1 | product leader MASSIVUE
This course includes:

Material Included

  • Soft copy of the course material

  • Certificate

Clarifying Your Concerns

Find clarity on important aspects of our course with these FAQs.

The CEPL course is designed for Chief Product Owners, Senior Product Owners, and Senior Product Managers who want to expand their skills in enterprise product leadership.
To join the CEPL course, you should have completed formal Agile training, such as our Agile Fundamentals course or Agile Delivery Advocate course. Understanding your organization's product development process and stakeholder engagement is essential.
The CEPL course promotes stronger collaboration between product management, delivery, and business teams, reducing the risk of product failure. It aligns market needs with organizational objectives and helps stay updated on best practices.
The CEPL course is available both in-person and remotely. You can choose the mode that best suits your needs and location.
This certification will enhance your project management skills, enabling you to manage Agile programs effectively. It opens opportunities for roles like Agile Program Manager, Scrum Master, and more, making you an asset to organizations adopting Agile practices.

Course Pre-requisites

Prior to embarking on this CEPL journey, candidates should have completed formal Agile training such as our Agile Fundamentals course or Agile Delivery Advocate course. Additionally, a strong understanding of your organization’s product development process, project management, and stakeholder engagement is crucial. Exposure to strategic decision-making and enterprise risk management concepts is beneficial.

Who is this course for?

  • Chief Product Owners

  • Product Managers

  • Senior Product Owners

  • Portfolio Managers

  • Program/Senior Project Managers

  • Enterprise Architects

  • Product Subject Matter Experts

  • Auditors

  • Sponsors

  • Financial Decision Makers

  • Risk Managers

  • Senior Business Leaders exploring agile ways of working

  • Senior HR professionals looking to gain deep understanding of Product Leadership

What will I learn?

  • Understanding the role of enterprise product leader and what the craft of product leadership involves.

  • Learning product vision and strategies using real-life examples. Understand the different elements of a good strategy and how to craft one.

  • Learn most common decision frameworks that as a product leader you can choose to drive structured discussions of trade-offs and prioritisation.

  • Learn about different touchpoints available to you to engage in value creation. Understand how as a product leader, your engagement can bring value faster.

  • Understand why the enterprise product management team exist and how they support the flow of work. Understand how the enterprise product leaders can drive optimum value through the expertise of product management team

  • Creating a product vision using Product vision canvas

  • Understand how you can track the metrics effectively, which metrics are easy to implement, which need manual efforts and so on.

  • Learn how you can create a value centric culture using the power of empathy and trust. Understand hidden challenges of the enterprise product management team and your delivery teams through different approach shared during this session.

Certification Process

  • Step 1: Take the 2-day course and get instructed by Authorised MASSIVUE Trainers.

  • Step 2: Create login credentials on successful completion of course (instructions will be emailed by MASSIVUE team).

  • Step 3: Take the 1-hour online test which comprises of 50 MCQs.

  • Step 4: Score a minimum of 75% to pass the test, after completing the course.

  • Step 5: Once the test is cleared, you will be requested to accept a license agreement.

  • Step 6: After accepting it, you will receive designation & a 2-year membership from MASSIVUE.

Our Delivery Approach

We meet you where you are

We offer courses for individuals and organisations with flexible delivery options, including online courses and in-person workshops. We cater to unique schedules and goals so you can learn at your own pace.


Learn at your own pace, anywhere, anytime

Corporate Training

Train your employees at your choise of facility

Online Live

Instructor Led Online Live sessions for remote teams


Get your teams on a multi-day cohort based learning

Why Should You Register with MASSIVUE ACADEMY?

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Unlock Your Potential

Our courses empower individuals to reach their full potential. By enrolling, they gain access to valuable knowledge and skills that drive personal and professional growth.

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Foster a Growth Mindset

MASSIVUE ACADEMY encourages every learner to embrace challenges, learn from setbacks, and continually improve. This mindset shift can lead to increased innovation and adaptability.

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Stay Industry-Relevant

Our courses cover the latest industry trends and best practices, ensuring that learners remain competitive and informed.

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Strong Community

Learning together fosters camaraderie among learners. When you enroll with us, you can collaborate and apply newfound knowledge collectively through the community.

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Boost Self Confidence

Investing in your professional development shows that you value growth and well-being, leading to increased self-confidence and opportunities.

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Professional Certification

Upon course completion & passing the exam, you’ll receive a certification from MASSIVUE ACADEMY, a professional credential to increase your career prospects.

Why Should Organizations Choose this course?

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Enhance Cross-functional Collaboration

Foster stronger collaboration between Product Management, Delivery, and Business teams to meet short-term revenue goals and improve overall productivity.

goal | product leader MASSIVUE

Mitigate Product Risk Effectively

Employ a skilled Enterprise Product Leader to reduce the risk of product failure, ensuring a higher success rate in your product endeavors.

market research | product leader MASSIVUE

Align Market Needs with Key Objectives

Strategically align market needs with your organization's essential objectives, ensuring your products are always on target.

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Stay Informed with Industry Trends and Practices

Keep your teams up-to-date with the latest industry trends and best practices to maintain a competitive edge in the market.

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Accelerate Value Delivery and Innovation

Expedite value delivery by boosting innovation and significantly reducing time-to-market for your products.

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Cultivate Agile Product Leadership Excellence

Nurture leaders who drive product excellence, value, and innovation throughout your organization, creating a lasting impact.


This course is perfect for those who want to learn about mindset, growth mindset, confidence, success, and how to develop an abundance mindset. It’s also great for anyone who wants to learn more about mindset, personal success, and personal development.

Content for Product Owner

Content for Scrum Master

Content for Project Manager

Content for PMO


Experience a host of advantages that propel your organization’s product leadership, bringing significant growth and innovation.
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Substantial Growth in Product Performance

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Enhanced Stakeholder Engagement

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Rapid Innovation and Time-to-Market

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Optimized Strategic Alignment


Continuous Learning Redefined

Let’s start the journey towards continuous learning that is pragmatic and enhance capabilities for your career and business.  Take your growth to the next level.

Professional Pragmatic Learning

MASSIVUE ACADEMY offers industry expert-led courses and workshops designed for the digital economy. Their practical approach allows learners to apply new skills immediately, while hands-on and collaborative learning experiences prepare them to overcome real-world challenges and work effectively.

World Class Curriculum

Our curriculum meets global standards and is constantly updated to reflect industry trends. Our dedicated team ensures our courses are comprehensive and cutting-edge. We prepare our students to excel in a fast-paced global marketplace.

MASSIVUE Learning Network

MASSIVUE Learning Network is a supportive community of like-minded individuals who learn together. It provides a space for support, motivation, and inspiration for students to thrive academically and socially. It our approach to engage beyond classroom on the learning journey.

Transforming Careers and Empowering Success: Hear from Our Graduates

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